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Are farmers willing to pay for participatory climate information services? Insights from a case study in peri-urban Khulna, Bangladesh

Creator: Paparrizos, S.
Creator: Kumar, U.
Creator: Amjath Babu, T.S.
Creator: Ludwig, F.
Year: 2021
URI: https://hdl.handle.net/10883/21623
Language: English
Publisher: Elsevier
Copyright: CIMMYT manages Intellectual Assets as International Public Goods. The user is free to download, print, store and share this work. In case you want to translate or create any other derivative work and share or distribute such translation/derivative work, please contact CIMMYT-Knowledge-Center@cgiar.org indicating the work you want to use and the kind of use you intend; CIMMYT will contact you with the suitable license for that purpose
Type: Article
Country focus: Bangladesh
Place of Publication: Netherlands
Volume: 23
DOI: 10.1016/j.cliser.2021.100241
Keywords: Climate Information Services
Keywords: Double-Bounded Dichotomous Contingent Valuation
Description: Among technological adaptation options, climate information services (CIS) offers high potential as a means to offset climate change impacts and build resilience in farming areas of developing countries. This study explores the potential of CIS, by investigating the case of participatory CIS development in the Lower Ganges Delta of Bangladesh. Specifically, we examined the value farmers attached to a co-developed CIS as decision support tool and the price farmers were willing to pay for CIS subscriptions. Based on a hypothetical market for CIS, we used contingent valuation with a double-bounded dichotomous choice format to determine farmers willingness to pay (WTP) for CIS. Two samples were included: an experiment group of farmers exposed to and trained in CIS use for farm decision-making and a control group of farmers without prior exposure to CIS. More than 90% of farmers in the experiment group expressed willingness to pay for CIS, compared to 75% of the control group. The annual subscription fees farmers were willing to pay ranged from 970.92 taka (US $11.45) to 1387.20 taka ($16.36). WTP was greater among farmers who had participated in CIS co-development. The main factors influencing farmers’ willingness to pay were CIS cost and prior exposure and training to CIS. Given that Bangladesh has more than 16.5 million farm households, these findings suggest huge market potential for CIS. Based on the high potential of participatory CIS, governmental institutions, the private sector and social entrepreneurs are called upon to develop CIS for smallholders, to unlock smallholders’ agriculture potential.
Agrovoc: INFORMATION SERVICES
Agrovoc: CLIMATE
Agrovoc: PERI-URBAN AGRICULTURE
Agrovoc: WILLINGNESS TO PAY
ISSN: 2405-8807
Journal: Climate Services
Article number: 100241


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  • Socioeconomics
    Including topics such as farming systems, markets, impact & targeting, innovations, and GIS

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